Loadingβ¦
Find and repair internal links that point to missing pages so you stop leaking link equity.
Internal links to 404 pages frustrate users, waste crawl budget, and stop link equity from flowing to the pages that should rank. They usually appear after a page is renamed or deleted without updating the links to it.
<a href="/old-product-page">View product</a> <!-- 404 --><a href="/products/new-slug">View product</a> <!-- live URL (or 301 the old one) -->A redirection plugin (Redirection, Rank Math) logs 404s and lets you add 301s; then fix the source links in content.
Add 301s in redirects() in next.config.js and fix the <Link> hrefs.
Run a free audit and get a prioritized fix list with auto-generated code.
Run a free audit