Google Search Console (GSC)
Google's free tool for monitoring your site's search performance and indexing status.
Google Search Console is Google's free tool reporting how your site performs in its search results — the queries you appear for, your position, your clicks, and which URLs are indexed. It is the only source of first-party Google data about your site, and it is where indexing problems surface first.
Definition
Google Search Console is a free tool from Google that helps website owners monitor and maintain their site's presence in Google Search results. It provides data on search queries, click-through rates, indexing status, crawl errors, mobile usability, Core Web Vitals, and security issues.
Why It Matters
GSC is the only tool that shows you exactly how Google sees your site. It provides actual search query data (not estimated), real indexing status, and alerts for critical issues. Every website owner should have it set up.
Example
GSC shows your site gets 5,000 impressions for "free website audit" but only 50 clicks (1% CTR). This signals a title tag/meta description optimization opportunity that could triple your traffic.
Related Terms
Know the term.
Check your own site.
A free audit tells you whether this is currently costing you score points — and exactly what to change.
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