Loading…
Image Optimization is the process of reducing image file sizes to improve website speed and performance.
Image Optimization refers to the process of reducing the file size of images without sacrificing quality, ensuring faster loading times and better user experience. Techniques for image optimization include compressing images, using the appropriate file format, and resizing images to fit their display dimensions. Tools like TinyPNG and ImageOptim can automate this process.
Optimizing images is essential for improving web performance, as large image files can significantly slow down page load times, negatively affecting SEO. Search engines favor faster-loading pages, which can lead to higher rankings.
For SEO, optimized images lead to faster loading times, enhancing user experience and positively impacting search engine rankings.
To optimize an image, you might use a tool like TinyPNG to compress an image from 500 KB to 100 KB without noticeable quality loss.
Run a free audit and get AI-powered fix suggestions in 30 seconds.
Run a free audit