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Describe images with alt text for screen-reader users and image SEO.
Alt text is read aloud by screen readers, shown when an image fails to load, and helps your images rank in Google Images. Informative images need a concise description; purely decorative images should have an empty alt="" so screen readers skip them.
alt="" (not a missing attribute) for purely decorative images so assistive tech ignores them.<img src="chart.png"> <!-- no alt --><img src="chart.png" alt="Organic traffic grew from 1k to 8k visits over 6 months">
<img src="divider.svg" alt=""> <!-- decorative -->The Media Library has an "Alt text" field per image; fill it in before inserting. Bulk-edit older images with a plugin.
next/image requires an alt prop — pass a real description or "" for decorative.
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